Seminars

Jerry's seminars and workshops come in the half-day and full-day variety. They are highly interactive and in a multi-media format. He offers both in-house and public programs. Depending on the session, he will open with an overview of the media and explain how to reach the people you want. All his programs include exercises tailored to the participants and their organizations, as well as case studies, situation analyses, how to build corporate profile by reaching your key publics, and how to generate the strategies that will meet your communications objectives. The programs also explore how to improve your written materials - from in-house documents to news releases. Sessions may include: